Pragmatic

Pragmatic X Vetements - 2019

An interior project in the heart of Milan. An exhibition and runway space for Vetements clothing brand. Our innovation was in introducing a furniture line that blended the brand's identity with fashion, resulting in a fusion of style and design. The space not only showcased Vetements' clothing but also presented a range of furniture inspired by their aesthetic. This project redefined the conventional boundaries between fashion and interior design, providing visitors with an immersive experience that highlighted the ue mood.